Wednesday, August 28, 2013

Turns Out Naked Juice Isn't So Naked

PepsiCo,   a significant donor who helped defeat California's anti GMO proposition...has been found to have mislead their natural, healthy eating consumers in regards to their Naked Juice Product. Here's another reason why I think, although it's a big hassle, it's smarter to make your own juice products in your own kitchen from produce that is certified organic, or Certified Natural. As a result of the class action settlement, you can file up to a $45 dollar claim without receipts at this website: www.nakedJuiceClass.com. (And who keeps years of juice receipts?)

Here's what the Organic Consumers Association says about this:
"According to plaintiffs, Naked Juice used soy ingredients that are genetically engineered "by design or by contamination." (Naked Juice intentionally used misleading language to give consumers "the false impression that the beverage's vitamin content is due to the nutritious fruits and juices, rather than added synthetic compounds." And the PepsiCo subsidiary contained a laundry list of synthetic chemicals, including calcium pantothenate (synthetically produced from formaldehyde)."

Yikes.

I use the Vitamix for most of my juicing needs unless I want to strain out the pulp, in which case I use a cheap Walmart juicer I got for $40 bucks or so. Juicing is hassle. But here's the thing: being unhealthy is a hassle, too. I don't always have time to cook, but juicing is fast and fairly straight forward. The cleanup usually takes longer than actually juicing.

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